Proposal

Get Found by Buyers & Sellers in Your Market

A Google Business Profile built to generate real estate inquiries — not just sit there.

Prepared for Keri Cannizzo — EXP Realty
Prepared by Eddie Garza — Optimo AI Consulting

What's Happening Right Now

When someone in your area Googles "real estate agent near me" or "sell my house in [your city]" — your profile isn't showing up the way it should. That means buyers and sellers who are ready to move are finding other agents first.

You're invisible for the searches that matter. Terms like "best realtor near me," "homes for sale [your area]," and "listing agent [your city]" — your profile isn't structured to rank for any of them. Other agents with weaker track records show up first because their profiles are built for search.
No recent activity = no Google trust. Google treats your profile like a storefront. If the lights are off and nothing's happening, it stops sending people your way. A profile with no recent posts or updates gets buried beneath agents who are actively posting.
Profile views aren't turning into calls. Even when a buyer or seller does land on your profile, there's no compelling reason to pick up the phone. No recent market insights, no clear specialties, no urgency — so they keep scrolling to the next agent.
Happy clients aren't leaving reviews. You've closed deals and your clients love you — but without a simple system to ask for reviews after closing, that social proof never makes it to Google. Meanwhile, agents with more reviews get chosen by default.
The real cost: Every week your profile isn't working, buyers and sellers in your market are choosing agents they found on Google instead of you. Not because those agents are better — because they're more visible.

What Gets Built

Everything below is done for you — built specifically for how people search for real estate agents in your area.

01
Full Profile Rebuild
Your business name, primary and secondary categories, service areas, description, contact info, and messaging — all rewritten to match how buyers, sellers, and investors actually search. We'll align your profile with searches like "listing agent [your city]," "buy a home [your area]," and "top real estate agent near me."
→ Google sees you as the go-to agent in your market
02
Services Built for Buyer, Seller & Investor Search
Every service rewritten with location-specific, keyword-rich descriptions — home buying, home selling, listing consultations, first-time buyer guidance, investment property, relocation, market analysis. Each one designed to match a real search someone types into Google when they need an agent.
→ You show up for the specific searches that lead to listing appointments and buyer consults
03
Content Launch (5–8 Google Posts)
A batch of Google posts written and published to your profile — covering topics like local market conditions, tips for first-time buyers, what sellers should know before listing, neighborhood highlights, and seasonal real estate advice. These tell Google your profile is active and worth ranking.
→ Immediate activity signals that push your profile higher in local results
04
Photo & Visual Setup
Professional headshot, listing photos, sold properties, local area shots — uploaded, organized, and file-named with location and real estate keywords for SEO. Buyers and sellers trust agents with real, recent photos. Google rewards the engagement they create.
→ More profile clicks, more trust, more inquiries
05
Post-Closing Review System
A direct Google review link you can text to clients the day after closing, plus three ready-to-send message templates — one for buyers, one for sellers, one general. The whole process takes under 60 seconds and feels natural, not pushy. Reviews are the single biggest factor in which agent Google recommends.
→ Your review count grows after every closing — on autopilot
06
Agent Walkthrough & Handoff
A short walkthrough covering exactly what was optimized and why, how to use the review templates after closings, and the simple 5-minute weekly actions that keep your profile competitive. You'll know how to maintain everything — no marketing degree required.
→ You stay in control of your online presence between closings

Your Investment

Here's the real value of what's included — and what you'll actually pay.

Full Profile Rebuild & SEO Alignment$150
Services Rewrite (Buyer/Seller/Investor)$100
5–8 Real Estate Google Posts$200
Listing & Agent Photo Optimization$75
Post-Closing Review System + Templates$100
Agent Walkthrough & Handoff Session$75
Total Value$700
Your price today
$349
One-time. No contracts. No ongoing commitment.
Everything built continues working after completion.
✓ Done in days, not weeks
For context: $349 is less than what most agents spend on a single Zillow lead that may never convert. This builds a system that generates organic inquiries month after month.

Ways to Keep Growing

The one-time build does the heavy lifting. These options keep your profile competitive as the market moves.

Done For You — Recommended
Ongoing Growth Support
$149/mo
Cancel anytime. No lock-in.
  • 4 fresh posts each month (market updates, tips, seasonal content)
  • New listing and sold photos added as they happen
  • Review monitoring — responses posted on your behalf
  • Continuous profile tuning as Google's algorithm shifts
  • You focus on clients — I keep your profile growing
Best if you'd rather spend your time on showings and closings, not marketing.

Google doesn't reward one-time effort. A profile that was active for a week then went quiet drops in ranking. The agents who consistently show up in the local 3-pack are the ones posting regularly — not the ones who optimized once and stopped.

Real estate is seasonal — your content should be too. Spring buying tips in March, back-to-school neighborhood guides in August, year-end market recaps in December. Timely content signals relevance to both Google and potential clients who land on your profile.

Every new listing is a ranking opportunity. When you close or list a property, that photo with the right keywords and location data tells Google you're active and relevant in that specific area. Most agents never upload these. You will — automatically.

One extra client per year pays for this 10x over. If better Google visibility brings you even one additional buyer or seller you wouldn't have found otherwise, the ROI on $149/month isn't even close. And it compounds — month over month, your profile gets stronger.

Done With You
Optimization Recommendations
$149
One-time, 30-minute session
  • Full audit of your Google Business Profile
  • Specific recommendations tailored to your market and specialties
  • 30-minute walkthrough explaining every change to make
  • You implement on your own time
Best if you prefer to handle it yourself with expert direction.

Future Add-On: Lead Response & Communication Systems

Once your profile is driving visibility, we can add tools that make sure no inquiry slips through the cracks.

Picture this: A seller finds your profile on Google, taps "Call," and you're in the middle of a showing. They get voicemail. Within 10 seconds, they're Googling the next agent. That lead — a potential listing — is gone.

With a missed-call text-back system: That same seller instantly gets a text: "Hi, this is Keri — I saw I missed your call. I'm with a client right now but I'd love to help. Are you looking to buy or sell?" They respond. You follow up after your showing. Lead saved.

Automated review requests: The day after closing, your buyer or seller gets a friendly text with your direct Google review link. No awkward ask. No forgetting. Your review count grows every single month without you thinking about it.

Instant inquiry responses: When someone fills out a contact form or sends a message through your profile, they get a personalized response within seconds — not hours. In real estate, the first agent to respond wins the client 78% of the time.

Most agents in your market are still relying on voicemail and hoping clients call back. The ones who automate this now build a reputation for responsiveness that's hard to compete with.

How You'll Stack Up Against Other Agents

Most agents set up a Google profile once and never touch it again. Here's what that gap looks like — and where you'll be after this build.

Most AgentsYou, After This
Profile completeness~40%100%
Google postsNone5–8 live
Services descriptionsDefault / blankSEO-written
Listing photos on profileRarelyOptimized + named
Review collection systemNoneTemplates + link
Weekly profile activityNever5 min/week

Common Questions

How long until I start getting more visibility?

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Most agents see improved local search visibility within 2–4 weeks. Google needs time to re-crawl your profile and respond to the new signals. The review system compounds over time — every new review strengthens your ranking further.

Will this help me get more listings specifically?

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Yes — we structure your profile and services around both buyer and seller search intent. Sellers searching "listing agent near me" or "how to sell my house in [city]" will see a profile that speaks directly to them. That's how profile views turn into listing appointments.

I already get leads from Zillow/Realtor.com — why do I need this?

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Paid lead platforms charge per lead and you're competing with every other agent who pays. Your Google profile generates organic inquiries — people who specifically found and chose you. These leads are warmer, free, and yours alone. This doesn't replace paid leads — it adds a channel you own.

Do I need to do anything during the build?

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Just share access to your Google Business Profile and send over any listing photos you'd like included. I handle everything else. You review and approve before anything goes live.

Will this still work if I don't do the monthly?

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Absolutely. The one-time build is designed to stand on its own and will keep working. The monthly keeps momentum building — new posts, fresh photos from recent listings, ongoing tuning. But the foundation works either way.

How is this different from what I could do myself?

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You could do every piece yourself — the same way you could stage your own listings. The difference is knowing which keywords to target for your market, how to structure services for search intent, and what Google's algorithm actually rewards. You're paying for the strategy behind the setup and the time you'd spend figuring it out.

Next Steps

Three steps. That's it.

1
Share Access
Give me access to your Google Business Profile and send any listing photos. Takes 2 minutes.
2
I Build Everything
Full rebuild completed within a few days. You focus on your clients.
3
Review & Go Live
We walk through everything together. You approve, and your profile starts working.

Your Next Client Is Searching Right Now.
Let Them Find You.

Stop losing listings and buyers to agents with weaker skills and stronger Google profiles. Let's fix that this week.